About Us

Step Beyond the Ordinary, Step into The 23 Zone of Sneaker Artistry

Welcome to The 23 Zone, where sneaker culture is elevated to an art form. Established in 2016, we are more than a destination for buying, selling, and trading sneakers; we are curators of stories, passion, and individual style. Our carefully selected inventory, specializing in sought-after Air Jordans, reflects our commitment to authenticity and quality. Beyond transactions, we offer expert restoration services, breathing new life into beloved kicks.

Step into our community, where every sneaker tells a tale, and every step is a celebration of personal expression in the ever-evolving world of sneaker culture.

Bobac Kia, a passionate collector, has cherished the legacy of Michael Jordan since the 80s-90s, starting with basketball cards and memorabilia before immersing herself in the world of sneakers. His nostalgic fervor for collectibles fuels his love for the craft.

Beyond buying, selling, and trading, Bobac personally wears many of his collected sneakers, preserving not just the shoes but the stories behind them, including a cherished collection of collector cards from his journey.

MEET THE OWNER

OUR MISSION

At The 23 Zone, our mission is to curate a vibrant sneaker culture where every step is a celebration of individuality. We strive to provide a platform for enthusiasts and collectors to discover, trade, and preserve the legacy of iconic sneakers, blending authenticity, passion, and community to elevate the sneaker experience.

The 23 Zone envisions a global community where the art, history, and individual stories behind sneakers are celebrated. We aspire to be the heartbeat of a culture that transcends footwear, uniting collectors and enthusiasts in a shared journey of authenticity, creativity, and personal expression.

OUR VISION

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